RT Journal Article SR Electronic T1 Status Quo Effect in Choice Experiments: Empirical Evidence on Attitudes and Choice Task Complexity JF Land Economics JO Land Econ FD University of Wisconsin Press SP 515 OP 528 DO 10.3368/le.85.3.515 VO 85 IS 3 A1 Meyerhoff, Jürgen A1 Liebe, Ulf YR 2009 UL http://le.uwpress.org/content/85/3/515.abstract AB Many studies on individual decision making have shown that a disproportionate number of respondents choose the status quo (SQ) alternative. But it is still unclear what motivates individuals to disproportionately select the SQ alternative. Using data from two choice experiments about forest biodiversity, we find evidence that a protest attitude, an attitude toward the good, and perceived choice task complexity influence the choice of the SQ. However, only the attitude toward the good in question and the protest attitude show significant effects across all econometric specifications. (JEL Q51, Q57)