RT Journal Article SR Electronic T1 Valuing a Spatially Variable Environmental Resource: Reducing Non-Point-Source Pollution in Green Bay, Wisconsin JF Land Economics JO Land Econ FD University of Wisconsin Press SP 45 OP 59 DO 10.3368/le.87.1.45 VO 87 IS 1 A1 Rebecca Moore A1 Bill Provencher A1 Richard C. Bishop YR 2011 UL http://le.uwpress.org/content/87/1/45.abstract AB This article investigates the value of reducing non-point-source pollution in Green Bay, Wisconsin. Using stated preference methods, we find the lower bound on the benefits of reducing runoff enough to universally increase water clarity by 4 ft is greater than $10 million annually. Using a unique survey design, we show that because current water clarity in Green Bay is spatially variable, the value that a household places on this universal improvement depends on the distance of the household’s residence from the bay and on the particular geospatial location of the residence. This has important implications for estimating aggregate benefits. (JEL Q51, Q53)