PT - JOURNAL ARTICLE AU - Petrolia, Daniel R. AU - Landry, Craig E. AU - Coble, Keith H. TI - Risk Preferences, Risk Perceptions, and Flood Insurance AID - 10.3368/le.89.2.227 DP - 2013 May 01 TA - Land Economics PG - 227--245 VI - 89 IP - 2 4099 - http://le.uwpress.org/content/89/2/227.short 4100 - http://le.uwpress.org/content/89/2/227.full SO - Land Econ2013 May 01; 89 AB - We combine household-level data on the choice to purchase flood insurance with experiment-based risk preference data and subjective risk perception data. The sample covers a wide geographic area (the entire U.S. Gulf Coast and Florida’s Atlantic Coast) and includes individuals exposed to varying levels of risk. This work represents one of very few analyses to do so. Results indicate that our experiment-based measure of risk aversion over the loss domain positively and significantly correlates with the decision to purchase a flood policy, as do perceived expectations of hurricane damage, eligibility for disaster assistance, and credibility of insurance providers. (JEL D81, R22)