<?xml version='1.0' encoding='UTF-8'?><xml><records><record><source-app name="HighWire" version="7.x">Drupal-HighWire</source-app><ref-type name="Journal Article">17</ref-type><contributors><authors><author><style face="normal" font="default" size="100%">Mackenzie, Ashley Lowe</style></author><author><style face="normal" font="default" size="100%">Dundas, Steven J.</style></author><author><style face="normal" font="default" size="100%">Zhao, Bo</style></author></authors><secondary-authors></secondary-authors></contributors><titles><title><style face="normal" font="default" size="100%">The Instagram Effect: Is Social Media Influencing Visitation to Public Lands?</style></title><secondary-title><style face="normal" font="default" size="100%">Land Economics</style></secondary-title></titles><dates><year><style  face="normal" font="default" size="100%">2024</style></year><pub-dates><date><style  face="normal" font="default" size="100%">2024-05-01 00:00:00</style></date></pub-dates></dates><pages><style  face="normal" font="default" size="100%">256-277</style></pages><doi><style  face="normal" font="default" size="100%">10.3368/le.100.2.122920-0192R1</style></doi><volume><style face="normal" font="default" size="100%">100</style></volume><issue><style face="normal" font="default" size="100%">2</style></issue><abstract><style  face="normal" font="default" size="100%">Public lands in the United States have recently experienced significant increases in visitation. Journalists and park managers suggest Instagram is a primary reason. We explore this issue in the Oregon state park system by combining visitation data with park-specific georeferenced content and engagement indicators from Instagram. Using several empirical specifications, we show suggestive evidence that Instagram is not likely correlated to increased visitation everywhere; rather, it is only in a few locations generating high user participation within the app. We find no contemporary effect and a positive association with cumulative Instagram engagement indicators on visits at this subset of parks.</style></abstract></record></records></xml>