RT Journal Article SR Electronic T1 Urbanizing Agriculture, Additionality, and the Adoption of Agricultural Conservation Practices JF Land Economics FD University of Wisconsin Press SP 141 OP 161 DO 10.3368/le.101.2.082624-0074 VO 101 IS 2 A1 Hua, Junyi A1 Klaiber, H. Allen A1 Wrenn, Douglas H. YR 2025 UL http://le.uwpress.org/content/101/2/141.abstract AB Additionality is crucial for the success of programs aimed at promoting agricultural conservation practices. Although its existence is established, it is important to understand the factors contributing to heterogeneity in the estimates. We explore urbanization as a novel pathway for that heterogeneity. Our analysis reveals reductions in additionality and higher voluntary adoption rates for more urban farms. These findings hold significant policy implications as they suggest that the relative targeting of funds to more rural areas may yield greater additionality. The final allocation would depend on a full analysis of the benefits and costs across the urban continuum.